brazilian bikinis travel, travel marketing, digital marketing

Of course one of my favorite books on swimwear was written by a Brazilian. Leave it to the experts, who live in summer almost year-round, to showcase and design the world’s most beautiful swimsuits. “The Bikini Made in Brazil”, by Lilian Pacce, chronicles the history of this tiny, yet transformative part of many women’s wardrobes. Speaking of women’s wardrobes, one segment of my business at All Set Concierge is personal shopping. Over the years, my clients put their trust in me to curate pieces that they’ll cherish. And guess what is always at the top of my clients’ wish lists when I travel to Brazil? Brazilian resort wear and those sexy bikinis!

Here are a few of my favorite Brazilian bikini brands, and what I love about them!

LENNY NIEMEYER

Lenny’s designs are the gold standard when it comes to swimwear and resort wear. The prints are like artwork on your skin, as well as sexy and sturdy. If you want to feel like a goddess in your swimwear, then Lenny Niemeyer is the ultimate choice! A few years ago, I featured her maillot collection, one-pieces that were truly wearable art, in an article on Rio designers. Last spring, I had the chance to sit front row at her São Paulo Fashion Week runway show and watch her gorgeous designs glide by. The bikinis that follow are a couple from my personal collection. Take a peek!

CLUBE BOSSA

I first discovered this São Paulo-based line while shopping for a client who wanted “something pink”. I came across Clube Bossa’s collection in my favorite Rio boutique, Gaoli Couture, and fell in love with their flirty designs. Clube Bossa’s style reminds me of my first Brazilian bikinis that I bought back in 2002 on my first trip to this South American destination. I remember asking the security guard where the Rosa Cha store was located(in my horrible Portuguese!) and was eventually led to a small boutique that was a shrine to all things swimwear. This string bikini is the quintessential sexy summertime staple!

BLUE MAN RIO

Funky, fresh, functional. That is Blue Man Rio in a nutshell. You can do some serious surfing and swimming in their suits. And their designs are definite conversation starters. I’ve owned a Frida Kahlo print, a design with the cover of an old Brazilian newspaper featuring Pelé, a controversial colonial Brazil scene, and even one inspired by architecture from Brasilia. While wearing this one below, a woman sitting next to me at a Beverly Hills hotel pool party said, “They should pay you to wear these”. Maybe they should!

VIX PAULA HERMANNY

Whatever swimsuit you’re donning for the day, you’ll eventually have to put on some clothing. But the last thing you want to do when stepping from the pool or beach is to deal with complicated clothing. That’s where Vix Paula Hermanny comes in. Her resort wear is absolutely gorgeous, while being both elegant and effortless. I wish I could live in her cover-ups all of the time! Below is one of my favorite wrap dresses that easily drapes over any ensemble, followed by a pair of pants that will rival any pair of pajamas you have in terms of comfort! And it’s paired with a cute crop that I found at her boutique in Belo Horizonte. Two things that all of these designs have in common is that they are comfortable and sexy – elements that I love in my personal wardrobe, as do many of my clients. Hopefully you enjoyed this peek into a part of my business! I’ll end with one of my favorite quotes: